$1,997.00 USD

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Serbin School of Publicity

Learn the Secrets of Getting Booked on TV, Radio, In Print and Online…Direct from one of the Most Successful Professional Publicists in the World!

The Serbin School of Publicity is a Weekly Online Course with quizzes that you can watch and study at your leisure. As you pass each weekly quiz, each quarter you’ll receive an Official Certificate from the School

Here are some of the things you'll learn:

  • ✔  Why the media is the biggest credibility builder out there
  • ✔  How to generate massive media coverage
  • ✔  The 4 must-have components to every media pitch
  • ✔  Different types of media pitches that attract big coverage
  • ✔  The deadliest sins that most people commit when working with the media
  • ✔  The 5 FREE things you can start doing right now to break into the media
  • ✔  Different ways to enhance an already solid media pitch
  • ✔  How to follow up with a journalist
  • ✔  How to overcome media rejection
  • ✔  Media training and how to give a great interview
  • ✔  The do’s and don’ts of being a solid television guest
  • ✔  How to write articles that get picked up by print and online media
  • ✔  How to leverage and monetize your media coverage
  • ✔  The difference in working with local television and national television
  • ✔  What to expect when working with a publicist or PR firm
  • ✔  Should you do it yourself or hire a professional?
  • ✔  How to build a solid media strategy that is always working for you

Digital media is non-refundable.